Jewelry shop
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Shop for timeless pure gold jewellery, diamonds and gemstones at Pure Gold luxury jewellery shop, Nakheel Mall.
Founded by Indian expatriate Firoz Merchant in 1989, the first Pure Gold Jewellers store was established in Dubai.
Merchant has continually developed the brand since, with over 125 stores in the UAE, Oman, Kuwait, Bahrain, Qatar, Sau...